While it is easy to just throw any old photo on your site, it is a little more difficult to manipulate it into something different. In 2014, we will see more images that have things such as color overlays, blurred images, or even images that are reminiscent of Instagram images with filters.
For instance, the Seattle Cider Co. uses a large image in their hero area (see hero discussion above), but not just any photo. They’ve manipulated the image to give an antique and rustic feel to match with the rest of the site.